Privacy Policy

1) Scope of this policy

This Privacy Policy covers personal data processed when you access and use our website and when you interact with our services. Some processing activities may also be governed by separate agreements (for example, publisher/advertiser terms, data processing agreements, or insertion orders) depending on your relationship with Adsocto.

2) Roles: advertisers, publishers, and end users

• Advertisers use Adsocto to create and manage campaigns.
• Publishers use Adsocto to monetize sites/apps by displaying ads.
• End users are people who browse publisher properties where ads are served and measured.

Data processing may differ depending on which of these roles applies to you.

3) Information we may collect

• Account and profile data: name, business contact details, email address, login credentials (stored as hashes), company information.
• Transactional and billing data (if applicable): payment-related information, invoices, and payout details for publishers.
• Support and communications: messages you send us, attachments, and service requests.
• Technical data: IP address, device identifiers (where applicable), browser type, OS, language, and similar diagnostic information.
• Advertising and measurement data: impressions, clicks, conversions, timestamps, campaign/placement identifiers, fraud and quality signals.
• Cookies and similar technologies: used for essential functionality, preferences, and measurement/analytics (see “Cookies” below).

4) How we collect information

We may collect information through:

• Direct interactions (e.g., forms, account registration, demo requests, support emails).
• Automated means when you browse our website (e.g., server logs, security logs, cookies).
• Platform events related to ad delivery and measurement (e.g., impression/click logs, conversion events, postbacks).
• Business partners and service providers that support our infrastructure (subject to appropriate agreements).

5) How we use information (purposes)

• To provide and operate the platform (campaign delivery, reporting dashboards, analytics, optimization).
• To verify accounts, prevent abuse, enforce policies, and maintain platform security.
• To detect, investigate, and prevent fraud and invalid traffic.
• To communicate with you about service updates, support issues, and operational messages.
• To comply with legal obligations and resolve disputes.
• To improve our services, troubleshoot, and develop new features.

6) Legal bases (where applicable)

Depending on the context and jurisdiction, we process personal data based on one or more of the following: performance of a contract, legitimate interests (for example, security, fraud prevention, and service improvement), consent (where required, especially for certain cookies/technologies), and legal obligations.

7) Cookies and similar technologies

Cookies may be used to keep sessions secure, store preferences (such as language), measure usage, and support advertising-related functions. Where required by law, consent for non-essential cookies should be collected by the site/app operator that you are visiting (e.g., a publisher website), and/or through an implemented consent mechanism.

You can control cookies through browser settings. Disabling certain cookies may impact functionality.

8) Sharing and disclosure

We may share information in the following scenarios:

• Service providers (processors): hosting, security, analytics, customer support, and infrastructure providers acting on our behalf.
• Business counterparts: where necessary for campaign measurement and reporting between advertisers and publishers (typically via IDs and aggregated data).
• Marketplaces / real-time auctions (if applicable): device or browser identifiers may be synchronized to enable participation in auctions and delivery, without directly identifying an individual by name (where relevant to the service).
• Legal reasons: to comply with law, enforce agreements, or protect rights and safety.
• Corporate events: mergers, acquisitions, or asset transfers (with notice where required).

9) International data transfers

We may process and store data in different countries depending on our infrastructure and providers. Where applicable, we use appropriate safeguards for international transfers (such as contractual protections and other recognized mechanisms).

10) Data retention

We retain information only as long as necessary for the purposes described in this policy, including legal, accounting, security, and dispute-resolution requirements. Retention periods vary depending on data type and purpose.

11) Security

We use reasonable technical and organizational measures to protect information. No system is perfectly secure, but we work to prevent unauthorized access, alteration, or loss.

12) Your rights

Depending on your location, you may have rights such as access, correction, deletion, objection, restriction, and portability. You may also have the right to withdraw consent where processing is based on consent.

To submit a request, email us at info@adsocto.com.

13) Children

Our services are not intended for individuals under 18. If you believe a minor has provided us with personal data, please contact us so we can take appropriate steps.

14) Changes to this policy

We may update this Privacy Policy from time to time. We will post the updated version on this page and update the “Last updated” date.

Disclaimer: This page is a general privacy policy template customized for an advertising platform. Please have legal counsel review it to ensure compliance with the laws and the exact data processing practices of Adsocto.